[SMK] Social Media Knowledge

Menu

DIGITAL MARKETING NEWS

Vine gets Personal Channels for brands

Vine is probably the best place for short-form videos on the internet, but finding those snippets of video gold can be difficult.

This is something Vine is looking to address with its latest update: personalised channels.

Bespoke in beta

Vine announced the news in a blog post.

"Our home feeds on Vine are filled with posts from the accounts we follow across comedy, music, sports and more.

"The world of entertainment on Vine extends far beyond our home feeds. There’s a ton of great content created by accounts you may not follow, and we’re bringing those posts to you."

Just for you

In the Vine app, a new tab called 'For You' will feature a personalised channel.

This will be populated by preferences in your viewing habits, or the type of accounts you follow.

With online video booming across Facebook and Instagram, brands may benefit from delivering bite-sized clips to lure audiences toward their longer-form videos or homepage.

To find out more visit blog.vine.co.

Learn with SMK through April

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

Picture of SMK Editor

SMK Editor

April's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment

RECOMMENDED FOR YOU