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Number Crunch: Netflix

While Netflix has yet to officially launch in Australia, it's been busy winning over the rest of the world with its video on demand.

Slated to arrive on our shores later this year, here's what we can expect when the video giant finally lands.

Neflix-tory

Netflix was first launched back in 1997, and went public in 2002.

Today Netflix has 50 million subscribers in 40 countries, although most of these (36 million) are in the US.

In a typical month over 1 billion hours of video is viewed on Netflix.

Binge watching

As opposed to traditional TV viewing, Netflix can encourage binge watching (the watching of entire series over a short amount of time).

Over half (61 per cent) of Netflix users admit to binge watching at least once a month.

House of Cards

Netflix is also an award winner, of sorts. The platform released the political thriller House of Cards, which became the first online television show to win an Primetime Emmy.

In fact, it won three of them. 

Ratings ruler

While YouTube dominates online video, Netflix is no couch potato.

Some 38% of US users say they most often watch online video on YouTube, with 33% citing Netflix as their viewing platform of choice.

Petabyte

All that video takes up a lot of storage space, as the average users downloads 45 gigs of data every month.

Netflix's library currently holds over a petabyte of data. How much is a petabyte? 1000 terabytes, or 1 quadrillion bytes.

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