DIGITAL MARKETING NEWS

Filters and text come to LinkedIn Video

LinkedIn has recently introduced filters and text styles, helping users streamline side projects as well as spice up videos fast and efficiently.

Adding flare

With the launch of filters last October, the reception was overwhelmingly positive and prompted the development of more options to stylise videos.

New filters like “Work High Five,” “Side Hustle,” and “On the Air” can be accessed by updating to the latest version of LinkedIn and tapping the video icon in the share box.

Once a video is uploaded or recorded, filters and text can be accessed by icons found where elements can be dragged and dropped.

Video success

LinkedIn users like Veronika Gonzalez and Candace Bridges used the latest filters to promote #TranslationTuesday and International Women’s Day with great success.

The added stylisation is a way to help professionals communicate in a more engaging way, while emphasising their core message. Maybe LinkedIn is becoming cool, sort of. Or at least prettier.

Have you used LinkedIn Video? What do you think about the newest filters? Give us your thoughts in the comments below.

 

Learn with SMK through June

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

Picture of SMK Editor

SMK Editor

June's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment

RECOMMENDED FOR YOU

LinkedIn’s News Banner Expansion

LinkedIn’s News Banner Expansion

LinkedIn is extending its top-of-feed news banner to more…

LinkedIn is extending its top-of-feed news banner to more…