[SMK] Social Media Knowledge

Digital Marketing News

Expert profile: CommBank Chief Marketing Officer Andy Lark

Andy Lark is Chief Marketing Officer at CommBank, he shares how social channels work for the bank. ....

21/03/2012

In part three of a three part series on Social Regulation, Edelman Melbourne General Manager Grant Smith explores how businesses can harness the growing consumer power base. ....

Vogue archive online

20/03/2012 SMK Editor

Fashion forecasting giant WGSN has teamed with Vogue to present Vogue’s incredible archive alongside WGSN’s fashion insights. ....

SMK looks at the iFindOrderFast iPhone app allowing Bidvest Australia’s food service industry clients the ability to place their orders on the move. ....

This week's tweather round-up

16/03/2012 SMK Editor

Bullying, critical critics, fainting over boy bands and the iPad 3 occupied minds and tweets this week. ....

Pure Blonde has thanked fans with a personalised video message created by The Conscience Organisation with public relations managed by Liquid Ideas. ....

Edelman Melbourne GM, Grant Smith, continues his discussion on social regulation in part two of a three part series. ....

In our latest social media case study, SMK looks at the Triaction Buddy Up Facebook campaign aiming to help fitness-conscious women find buddies to work out with and stay motivated. ....

This week's tweather round-up

09/03/2012 SMK Editor

Twitter has been ablaze this week with Ugandan warlords, nasty jealous swipes and Australian Politics. ....

Top 5 tips: Twitter Hashtags

09/03/2012 SMK Editor

How can you use hashtags to host discussion? ....

Grant Smith, GM of Edelman explores the notion of Social Regulation in part one of a three-part series. ....

The Herald Sun has announced changes to the Herald Sun website, including a significant redesign and a Freemium (paywall) model. The changes will go live next week. ....