Bings gets prettier, smarter and more social

15/05/2012 SMK Editor

Microsoft overhauls its struggling search engine in a bid to unseat Google. ....

Now anyone can hangout

15/05/2012 SMK Editor

Google rolls out Hangouts on Air for all users, allowing anyone to make free video conference calls on Google+. ....

Canadian Club Hunts for Beer Fairies on Facebook

13/05/2012 SMK Editor

Canadian Club Australia takes their ‘Over beer?’ motif to silly new heights with ‘Beer Fairies’, a campaign using Facebook to gather recruits for a war against loathsome, beer-swilling oafs. ....

Google starts listening to social

11/05/2012 SMK Editor

The search giant adds social reports to Google Analytics. ....

Social Media Necessities

10/05/2012 SMK Editor

Martyn Thomas from Frank Media shares his best practice for brands getting social. ....

Huon Bush Retreats makes a powerful offer

09/05/2012 SMK Editor

Billed by Facebook as “a great way to drive new people to your business and engage customers”, a trial of the new Offers feature by Huon Bush Retreats has proved just how powerful the tool can be. ....

Etsy weddings

08/05/2012 SMK Editor

Crafty brides and grooms have often turned to Etsy for hand-made finishing touches to their wedding outfits, gifts and décor. Now they can park their registry at Etsy too. ....

Kleenex Cottonelle takes to Pinterest for an Aussie first

07/05/2012 SMK Editor

Touted as an Australian first, Kleenex Cottonelle Australia's Pin to Make a Difference campaign harnesses Pinterest’s unique female appeal to get mums sharing eco-friendly tips. ....

Blackberry schedules a wake up call for Monday

04/05/2012 SMK Editor

Blackberry has staged protests and sent mysterious letters in an activation campaign which is scheduled to be revealed on Monday. ....

Barbie opens her closet to her biggest fans

03/05/2012 SMK Editor

SMK looks at how new technology and savvy PR made Barbie’s Dream Closet a reality. ....

Combatting trolls

02/05/2012 SMK Editor

Yelp Director of Marketing Laura Nestler shares how the online review site and community combats trolls. ....